Work Shift: Day Pay Type: Salary Hourly Rate (if applicable): N/A Targeted Base Salary Range (if applicable): $140,800.00 - $182,600.00 JOB OVERVIEW: You will be the trusted Insights partner to the Innovation team. Charged with providing consumer insights that enable informed decision making in support of developing new innovations, product and brand opportunities. Proactively leads and builds the Innovation Insight Learning Agenda to develop strategic initiatives with the Innovation team. Works collaboratively with internal stakeholders and external partners to champion consumer insights at all stages of the innovation process from discovery to commercialization. RESPONSIBILITIES: ESSENTIAL JOB FUNCTIONS Develop and Execute Insight Learning Agenda for innovation opportunities to drive brand share and increase household (HH) penetration. Leads assigned Innovation projects with assertiveness and leadership with best-in-class insight techniques to address business questions and new opportunities. Spearheads the Demand Space learning for new product and brand opportunities within the Innovation team to drive brand and category growth and increase HH penetration. Gives voice to the consumer learning and collaborates closely with the Innovation team, Sales, and R&D partners for North America. Partners with analytics and Business Insights manager to support holistic overviews and reveal insights that innovation initiatives. Partners with category management to propose and support shopper strategies for specific brands. Manages the North America Innovation Insight Budget monthly, communicate pacing and identify any shortfall within key business planning dates to Innovation and Finance partners. Is motivated to deliver a positive future for Blue Diamond employees, partners, and our community of growers. This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. MINIMUM JOB REQUIREMENTS Bachelor’s degree in marketing or business administration. 10 years of consumer insights, development and commercialization insight experience for a CPG organization key and supporting insights-driven innovation experience is essential. Skilled in the ability to understand and interpret a wide variety of information types and sources to form a cohesive picture from which the business can act with imagination. Recommend creative techniques as well as best in class insight tools to address business questions and develop new opportunities that inform innovation initiatives from discovery and early development of opportunities and ideation through to commercialization. Skilled at storytelling. Demonstrates the ability to communicate compelling, narrative-led insight findings in writing and orally to Innovation and key stakeholder audiences. Ability to synthesize cultural, category and consumer trends pertinent to discovering and developing innovation opportunities. Proven experience delivering insights to support all stages of the innovation funnel from discovery, through definition, development and delivery. Proficiency in, and strong aptitude for working with data (both structured and unstructured) and guiding research agencies in analyses and reporting. Seasoned experience with survey research methods and tools, for both Qualitative and Quantitative techniques. Solid working experience of Consumer Segmentation studies, Demand Space/5 Ws frameworks and how to leverage for brand growth. Experienced in Concept writing and validation tools through leading edge techniques, such as Nielsen Quick Test and BASES. Experienced with different qualitative approaches, as well as advertising testing, packaging evaluation. Experienced in presenting insight findings in-person to managerial or executive level audiences and translating findings in a palatable way, both written and orally, to support decisions surrounding innovation opportunities. Develops highly effective and collaborative working relationships with research and innovation partners to achieve best-in-class outcomes that represent good value for money. Good understanding of syndicated data and its uses, such as IRI data, household panel data. Displays leadership in assisting and guiding Innovation to embed the Consumer in all work and maintain the Consumer at the forefront. Shopper Insight experience added plus but not mandatory. PREFERRED SKILLS AND EXPERIENCES MBA or advanced degree in research or statistical field a plus. North America Insight / Global Research experience highly desirable. Ability to think and collaborate in the development of creative approaches to Insight and connecting with Consumers in a rapidly fast changing retail landscape. Experience of working in a matrix organization. Team collaboration and voice of Consumer within cross-functional team. Passion for consumer insights and ability to synthesize multiple consumer touch points/data points into compelling storytelling. Experience working with a high sense of urgency. Ability to enrich our understanding of consumer motivations and behaviors to develop winning innovation plans and growth opportunities. Ability to work with agility and pivot in a fast-moving environment. Proficient in the use of MS Office, Word, Excel and Power-point., AskSUZY platforms. SUPERVISORY REQUIREMENTS N/A PHYSICAL DEMANDS Office demands include extensive use of telephone and computer. WORK ENVIRONMENT Position highly demanding. Time may be spent working outside of office. Occasional Travel. WHY BLUE DIAMOND? In addition to working at the world’s largest, state-of-the-art almond manufacturer, we offer a safe and collaborative team environment, with numerous opportunities for free training and career advancement. Check out the BDG Benefits, Health & Wellness Guide HERE . Grow your career. Partner with us. We Are the Almond People! Ready to get started? Apply now! Blue Diamond Growers (BDG) is an Equal Employment Opportunity Employer. BDG provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, or genetic information. BDG also complies with all provisions of the U.S. Government's Executive Order 11246 dated September 24, 1965 and the rules, regulations and relevant orders of the Secretary of Labor. Introduce yourself to our recruiters and we'll get in touch if there's a role that seems like a good match. About Blue Diamond In 1910 a cooperative of 230 California almond growers formed with the following core values: To build strong relationships among growers and with their customers; To communicate directly and honestly; and To work as a team to realize the best return on their investment. More than a century later, Blue Diamond Growers still adheres to these values at every level of our operation. Our employees are strongly committed to the brand and to each other - the word "family" is often used to describe our culture. Today, Blue Diamond Growers represents more than 3,000 almond growers in California - the state that provides over 80% of the world's supply. We are one of the most recognized food brands in the world, with annual sales exceeding $1billion. We believe in transparency and honest communication. Our work style is team-based, working together to innovate, process, and distribute the best almond products to the world. After more than 100 years, our core values of integrity, partnership, innovation and quality remain strong. Our commitment to excellence has driven Blue Diamond's unprecedented growth, innovation, high quality, and value. You'll find these values at work throughout our company. We strive for a diverse workforce, always aiming for greater levels of inclusion. In addition to a robust benefits package, we offer an employee wellness and fitness program, in which a majority of our workforce currently participates.
