RESPONSIBILITIES:

Operating independently, the Senior Brand Manager is a highly seasoned position that has demonstrated success in areas of brand strategy, brand management and innovation. A typical incumbent would be comfortable making recommendations to drive and redirect the business.

Business planning, P&L management, business initiative execution: Develops and executes the annual operating plan (AOP) financial targets. Establishes business objectives, strategies, and tactics to attain AOP. Achieves volume, net revenue, segment profit margin, and marketing mix targets.
Brand Equity Management: Leads the brand team in the management of brand equity development and consumer engagement strategies and tactics to achieve consumer and business objectives. Works with agency partners to create annual consumer media, promotion and public relations plans.
Innovation: Leads future growth by identifying new product and line extension opportunities by analyzing consumer trends, determining specific market needs and potential, and building a business case, including driving the launch of initiatives with CPS.
Cost and Margin Leadership: Leads operations, logistics, forecasting, and purchasing departments to management of finished goods and supply inventories. Leads and manages indirect cross-functional team members to accomplish projects that support brand initiatives and business needs.
Channel Development: Develops sales presentations or content, assist addressing customer category/brand opportunities and challenges, works with category management on strategic selling. Develops trade strategy with NCSM counterpart. Monitors marketplace dynamics and implements corrective action when and where necessary.
Personnel Management: Responsible for management of direct report(s) displaying strong skills in developing, leading, and growing talent within the Marketing discipline.

QUALIFICATIONS:

Required

Bachelor’s degree and 5-8 years of marketing, marketing related, or sales experience OR MBA and 3-5 years of marketing, marketing related, or sales experience
Pattern of initiative
Proven problem-solving and decision-making skills
Ability to work effectively in a team environment on a variety of complex projects
Strong analytical and time management skills
Highly developed interpersonal and organizational skills
Well-developed written and verbal communication skills
Demonstrated creative thinking skills
Demonstrated aptitude and effectiveness in budget and financial management
Must be a Citizen or National of the United States, a lawful, permanent resident or have the authorization to work in the United States
Applicants must not now, or any time in the future, require sponsorship for an employment visa

LOCATION: Chicago Office (Chicago, IL)

A comprehensive relocation package to the Chicago, IL area will be offered, if required.

TRAVEL REQUIREMENTS: Travel may be necessary 10% of the time.

The base pay range is $110,000 to $172,000 per year; however, actual compensation is influenced by a wide array of factors including, but not limited to, job-related knowledge, skill set, level of experience, and specific office location.

BENEFITS: Hormel Foods offers an excellent benefits package. Competitive base salary plus bonus, annual merit increase performance reviews, medical, dental, vision, non-contributory pension, profit sharing, 401(k), stock purchase plan, relocation assistance, paid vacation.

For immediate consideration, apply online at: www.hormelfoods.com/careers

At Hormel we invite difference and diversity in all aspects. We offer a space of support, understanding, and community. We are committed to the journey! Learn more about our progress here: https://www.hormelfoods.com/about/diversity-and-inclusion/

Hormel Foods Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, gender, gender orientation, gender identity, national origin, disability, or veteran status.

Hormel Foods Corporation

New Jobs

Senior Brand Manager