Welcome to the odd side of life! Oddlygood Ltd is a Valio Ltd spin-off headquartered in Finland. We are the home of plant-based Oddlygood® products, including the beloved Oddlygood® Barista. We target fast international growth because everyone in the world should be able to enjoy our great tasting, high quality plant-based products served with passion.
We are now looking for a creative and driven Trade Marketing Manager to join our world-rocking team. We want you to be super passionate about developing activations that our shoppers and customers love. You thrive in a fast-paced environment where one day is not like the other. You will operate cross functional through the organization with our marketing team, sales team, business development and other key stakeholders. As a Trade Marketing Manager your focus is to drive our Trade Marketing to new heights on the Swedish market (and possibly also other Core Markets).
Are you passionate about great food, innovative and do you have a can-do attitude? Then you could be a perfect fit. You will be reporting to the Head of Marketing (located in Helsinki). This role is based in Stockholm.
Main responsibilities:
- Trade Marketing strategy development & implementation to retail & FS channels
- Maximize the visibility and attractiveness of our products at POS
- Analyze market trends, consumer & shopper behavior and competitor activities and report findings on a regular basis
- Measure, track and report all trade/in-store campaigns
- Monitor and analyze sales performance by retailer and make recommendations and propose activities based on them
- Collaborate with sales & marketing teams to align trade marketing efforts with overall brand and marketing strategies
- Be responsible for all trade marketing activities and trade marketing materials (Retail and Food Service Channel) and the day-to-day operations in the trade marketing (close contact with sales department)
- Responsibility of creation and coordination of sales materials and presentations
- Work closely with key retailers
- Provide ideas internally within the team and externally to key retailers in line with budget and goals
- Develop excellent toolkits for field sales and train them to execute with excellence, to maximize availability, visibility and in-store activations
- Arrange and coordinate sales conferences
- Agency and partnership management
- Attendance on defined trade/consumer fairs and events
We would like you to:
- Have min 3-4 years of experience within Trade Marketing, preferably FMCG and food business
- Have solid understanding of sales processes (in Swedish Trade especially)
- Have good project management skills
- Be flexible, driven and proactive when it comes to solving challenges
- Be a creative thinker with a passion for trade marketing and food
- Be able to work both independently and as part of the team
- Possess a humble yet can-do attitude - there is no task too big or too small
- Bring new creative ideas, positive mindset and a good vibe into the room
- Have strong written and verbal communication skills
- Use the Swedish language at a native level + speak and write fluent English
- Have the possibility to travel occasionally
With Oddlygood there is massive potential to make your mark in the world. This is an inspiring role, where you have the possibility to grow as a professional and develop within the company. You will have versatile tasks in close collaboration with all departments of the company, wide range of interesting stakeholders and supportive colleagues in a growing international environment.
Start date: asap
For more detailed information, please contact Tyrsky Ylppö, Head of Marketing, tel. +358 503980462 5.11. at 13.30-14.30 CET and 7.11. at 14.30-15.30 CET.
If this role sounds like a great fit for you, please send your application no later than by 18th of November 2024. Apply soon as possible as we will start the interviews already during the application period.
